The CASA BARILLA TOUR 2010 started end of July in Munich and will, after a detour to Zurich in Switzerland, continue to Bremen, Cologne and Berlin. The premium pasta manufacturer Barilla opens the doors to their art and invites all visitors to try and to enjoy the great taste and the lifestyle of Italy. Apart from excellent tastings, the visitors are shown to italian cooking culture. They also have the opportunity to show their cooking abilities during the Barilla pasta duel and maybe even win a ticket for the final Casa Barilla contest in Rome.
Ordered by, and in cooperation with, the Cologne-based agency facts+fiction GmbH, the technical layout for the 1000m² event area was realized by contour. The different parts of the event areas - info counters, cooking isles and children's playing areas - were illuminated with conventional artificial light- and daylight fixtures, while the decoration was lighted by the new Expolite Tour-LED. The multi-point sound concept, including Meyer Sound Galileo controlling and U-Series speakers, provided finest speech intelligibility and comportable sound.
More information on the Casa Barilla Tour 2010 can be found at: www.barilla.de